Prototype

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  Prototype

  Manuscripts

  2 items:(in plastic sleeves in folder) Los Angeles Times Magazine, 1985 (prototype).

  mssLAT

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  Pleasures - Prototype

  Manuscripts

  3 items: (in plastic sleeves in folder) Pleasures: Southern California's Lifestyle Magazine (1983). First prototype of new Sunday magazine to replace Home, 1983.

  mssLAT

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  Los Angeles Times Magazine - Prototype Study

  Manuscripts

  A one hundred sixty-three page report entitled "A Study of a Prototype to Replace Home Magazine: Los Angeles Times Magazine; In Depth Trade Interviews; Subscriber Reactions.

  mssLAT

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  Prototypes and surveys

  Manuscripts

  Approx. 10 items: several versions of LATM prototype, including one titled "Pleasures" ; 40+ pp. "Los Angeles Times Magazine Survey," 7/18/1986 ; 20+ pp. ring-bound booklet, "Los Angeles Times Magazine - People * Places * Plerasures," containing examples of ad-copy related to LATM, Media statistics and Timing for ads ; 40+ pp. packet, "(LATM) Issue #24," with a report on that issue.

  mssLAT

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  Los Angeles Times Magazine - Prototype (Pleasures) - Magazines

  Manuscripts

  Twelve items pertaining to the prototype of the Los Angeles Times Magazine, containing photograph draft covers and prototypes of the magazine with both the "Pleasures" and "Los Angeles Times Magazine" titles.

  mssLAT

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  Promotional balloon

  Manuscripts

  1 item: (in plastic sleeve in folder) "Catch a Rising Star," Los Angeles Times Magazine promotional mylar balloon, ca. 1984.

  mssLAT