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    Los Angeles Times - Product / Operations improvement

    Manuscripts

    Approx. 15 items - memos and reports related to product and operations improvement. Notable names and items include: Vance Stickell ; Tom Johnson ; Home (mag.) ; death notices ; marketing areas ; more.

    mssLAT

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    Newspaper Advertising Bureau - Standardization of Advertising Codes

    Manuscripts

    Approx. 12 items - letters, memos and reports. Notable names and subjects include: Vance Stickell ; Edward Parmelee (Pres., Knight-Ridder Newspaper Sales) ; James Hollis (Pres., Newspaper Advertising Bureau) ; more.

    mssLAT

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    Los Angeles Times Orange County Edition

    Manuscripts

    Approx. 30 items - memos, clippings, prints from a slide program, agendas, and reports related to LAT operation of Orange County Edition. Notable names and items include: Vance Stickell, Tom Johnson, David Laventhol, Don Clark, Dick Schlosberg.

    mssLAT

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    Vance Stickell

    Manuscripts

    Approx. 35 items: memos, letters, tear sheets, motes and other material related to LAT Exec. VP of Marketing Vance Stickell and his career.

    mssLAT

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    Newspaper Preprint Corp

    Manuscripts

    Approx. 35 items - letters, memos, reports and other material related to preprints for LAT. Notable names and items include: Vance Stickell ; exchange of letters with John L. Kaufman (Pres., Newspaper Advertising Bureau) ; exchange of letters with William Fitzhugh, Jr. (Pres., Newspaper Preprint Corp.) ; Minutes of Executive Committee meeting, Newspaper Preprint Corp. ; 54-pp. (gray cover) "Newspaper Advertising Study of Retailer Preprinted Sections," 4/1970 (Bureau of Advertising - American Newspaper Publishers Assn.) ; more.

    mssLAT

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    Los Angeles Times strategic plans (2 of 2)

    Manuscripts

    Approx. 50 items - letters, memos, reports and other material related to LAT strategic plans. Notable names and items include: Vance Stickell ; Tom Johnson ; James L. Davy (Pres., Metropolitan Sunday Newspapers, Inc.) ; Don Wright ; 30+ pp. packet (blue binder) titled "Display Department Brainstorming" ; 14-pp. report (blue binder) titled "Promotion and Public Relations Departments - Discussion group for Vance Stickell" ; 4-pp. report (black binder) titled "Circulation Department - Strategy Planning Session" ; 30+ pp. essay, "The politics of implementing MBO -- a situational approach," by George Odiorne, Univ. of Utah, handwritten date 10/16/1974 ; more. Split into two folders.

    mssLAT