Circulation

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  Departments - Circulation

  Manuscripts

  Approx. 30 items. Material includes: 3-pp. report in clear plastic sleeve, "Times circulation in the early years" (date of 1908 or after indicated); photocopy of Among Ourselves article, "Those Glorious Old Days," 10/1928; adv. flyers, 1981, for LAT-published book, Los Angeles 200: a Bicentennial Celebration, & mail order forms in plastic sleeve; 1 copy, LAT "Circulation Sales Manual" (1932); six reproductions of 1912 LAT promo. post cards; spiral-bound circulation sale booklet, "Good News for Southern California" (ca. 1966); employee bulletins/news releases on to circulation. sales; labor flyer of OC picketers, 10/30/1975, headed "(LAT) seizes power and control -- HELP STOP THE TAKEOVER; various circulation. promo materials; L.A. Business Journal article, 9/5/1994, "...Times continues to dominate the war of words." 1 photograph: snapshot of a man and woman at the circulation desk, undated.

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  Departments - Circulation - California Circulation Managers Association

  Manuscripts

  3 items : 32-pp. booklet, "California Circulation Managers' Association, 23rd Annual Convention," Hotel Biltmore, Los Angeles, CA., 1941; 32-pp. booklet, "California Circulation Managers' Association, 24th Annual Convention," Hotel Mark Hopkins, San Francisco, CA, 1942; 7-pp. program, stapled to cardboard backing, "California Circulation Managers' Association, 27th Annual Convention, 1945.

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  Material from Circulation

  Manuscripts

  Packet of material for the Olympic Quest Delivery Agent and Dealer Promotion and copy of Circulation Times reporting the promotion winners.

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  Departments - Circulation - Report

  Manuscripts

  3 items: 2-pp. report, "Street Sales and Special Editions," 1/22/1930; 60-pp. report, "The Circulation Department," (date 5/1934 indicated in pencil, p. 1); 1-pp. letter addressed to "Mr. Marx," and signed "RMS," (8/4/1934) offers circulation numbers for ?

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  Departments - Circulation - Berliner research report on circulation

  Manuscripts

  "1 item. 48-pp. "A Berliner Research Report on Newspaper Circulation (#4549)," 1938. Prepared by J.J. Berliner & Staff, New York, NY. The report is divided into ten major parts: I. How a wholesaler uses [an] assembly line... II. Mechanization of newspaper mailing III. Ways to meet high costs IV. Newspapers' productive circulation areas to be determined by new trading region analysis V. Street sales can be boosted profitably VI. Mail circulation can be expanded VII. Special offers boost sales VIII. Sunday and Daily newspapers; a study of their differences IX. Community store delivers the papers X. What is circulation expense? "

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  Circulation

  Manuscripts

  Approx. 90 items: memos, notes, statistical reports and other material related to Circulation Department and LAT circulation. Notable subjects and items include: many items related to price increases ; multi-page report, "Circulation Department - Five Year Plan, 1982 - 1986," 3/15/1982 ; telemarketing ; airport newsracks ; grocery chain sales ; more.

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