Visual Materials
"Approach" views of billboards - Los Angeles: Street names O - W
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"Approach" views of billboards - Los Angeles: Street names A - N
Visual Materials
Artesia and Hawthorne, 4/3/1973 Alosta and 5th Arrow and Barranca Arroyo and Cordova Arroyo Parkway and Bellevue Artesia Freeway and Cherry Atlantic and Pomona Atlantic and Rosecrans Atlantic and 33rd Atlantic and Telegraph Rd. Atlantic and Union Pacific Azusa and Valley Balboa and Saticoy Balboa and Ventura SE Baldwin and Lower Azusa Road Beach Blvd and Garden Grove Blvd Beach Blvd and La Mirada Beach Blvd and 19th Beverly and Alvarado Beverly and Fairfax Beverly and La Cienega (3 envelopes) Beverly and La Jolla Beverly and Robertson Beverly and Westmoreland Bolsa and Brookhurst Bristol and Alton NE Bristol and Baker (2 envelopes) Brookhurst and Lincoln Century and Bellanca (4) Cahuenga and Yucca Centinela and Washington Century and Aviation Century and Felton (2) Century and Hoover Century and La Cienega (2) Cherry Ave. and San Diego Freeway NW Cherry and Spring Colorado and Brand Colorado W/O College View Colorado and College View Colorado and Quigley (2) Colorado and Verdugo Colorado and Walnut Crenshaw and Adams (2) Crenshaw and Country Club (2) Crenshaw and Homeland Crenshaw and 71st Crenshaw and Vernon Devonshire and Zelzah "E" Street Inland Center (2) 8th and Hoover Euclid and Lincoln N/E 5th and San Pedro Fairfax and Pico Fairview and 5th (2) Federal and College Figueroa and 7th Figueroa and 11th (2) Figueroa and 61st Figueroa and Olympic Figueroa and Pico Figueroa and Temple N/W Firestone and Alameda Firestone and Atlantic Firestone and Compton (2) 1st and Hathaway 1st and Harbor Florence and Vermont (2) Foothill and San Gabriel Freeway Foothill and Junction of 4th and 5th Foothill and Mountain Foothill and Valaho Foothill Freeway and 605 Freeway Foothill Freeway and Irwindale (4) Garden Grove and Gilbert Garden Grove and Mag. Garey and Alvarado Glendale and Acacia Harbor Blvd. and Riv. Freeway Harbor Blvd E/L S/O Warner Harbor and Bernhard Harbor and Bolsa Harbor and Heil (4) Harbor and Sepulveda (3) Harbor Fwy and San Diego Freeway (2) Hacienda and Abbey Hacienda and Valley (2) Highland and Franklin Highland and Hollywood Hill and Bernard (2) Highland and Sunset Hollywood and Bronson Hollywood and Highland Hollywood and Rodney Hollywood and Vermont Huntington and Collis Huntington and Crown Heaven Huntington and Fish Canyon Huntington and Harriman Huntington and Monterey Huntington and Portola SW Huntington and Rosemead Hawthorne and Emerald Hawthorne and 106th Highland and D Katella and Douglas Sunset and Larrabee (2) La Brea and Beverly La Brea and Centinela S/W (2) La Brea and Edgewood La Brea and Olympic La Brea and Overhill Drive La Brea and Stocker La Brea and N. Wilshire La Brea and Wilshire (2) La Brea and Centinela La Cienega and Adams La Cienega and Fairfax (2) La Cienega and Beverly La Cienega and Jefferson La Cienega and Packard La Cienega and Pico La Cienega and Rodeo La Cienega and San Vincente La Cienega and Sawyer (2) La Cienega and Whitworth Lake and S. Orange Grove Lakewood and Garden Dale Lakewood and Hardwick (2) Lakewood and South La Tisera and Centinela Laurel Canyon and Roscoe Laurel Canyon and Victory Lincoln and Brockhurst Lincoln and Dale Lincoln and 83rd Lincoln and Harrison Lincoln and La Tijera (2) Long Beach Boulevard and Anaheim Long Beach Freeway and Atlantic (5) Long Beach Freeway and Carson (2) Long Beach Freeway and Del Amo (5) Long Beach Freeway and Firestone Long Beach Freeway and Gage Long Beach Boulevard and Long Beach Freeway (3) Long Beach Freeway and Rosecrans (2) Long Beach Freeway and Slauson (3) Long Beach Freeway and Southern (3) Long Beach Boulevard and 23d Long Beach Freeway and Washington (2) Manchester and Budlong Magnolia and Ford Magnolia and Claybourne Main and Atlantic Main and Broadway Main and 3rd Manchester and Glasgow (2) Manchester and Lincoln Manchester and Olive NE Manchester and Osage Manchester and Tamarack Market and 12th Melrose and Larchmont Melrose and Vista Mission and Macy (2) Mission and Pontiac Mission and Golden State Freeway (2) Mission and Valley Newport Freeway and Edinger (3) Newport Freeway and Industrial (3) Newport Freeway and S. Macarthur Newport Freeway and 17th Newport Freeway and 16th (2) 9th and Figueroa 9th and Main
photCL 488
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"Approach" views of billboards - Los Angeles: Misc
Visual Materials
This collection consists of photographs of billboards located in situ primarily in and around Los Angeles and, to a lesser extent, San Diego, from approximately 1930-1996 (bulk 1950-1989). The photographs, which are principally color slides (35mm) and film negatives (both black-and-white and color), were created by Pacific Outdoor Advertising Company (POA) and Gannett Outdoor Company for internal purposes and represent advertising for a wide variety of businesses, consumer products, and services, including beverages (many for beer and liquor); food; cigarettes and tobacco; transportation (especially automobiles, airlines and bus lines); hotels; restaurants; motion pictures; charitable and non-profit organizations, including regional cities and civic campaigns; political candidates for local and state elections; public service announcements (such as air raid and Cold War-related ads); radio and television stations; oil and gasoline companies; cemeteries; clothing companies; department stores; recreational facilities; and other commercial, political, civic, and institutional clients. In addition, there are images related primarily to Pacific Outdoor Advertising (POA) Company operations such as client presentations, billboard production and installation, corporate facilities and the POA helicopter. Aerial views taken throughout Southern California document the various markets in which the company placed signage.
photCL 488
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Los Angeles - Streets - Sunset Boulevard
Manuscripts
2 items: clip from LAT, 12/18/1988, photos (2) and brief essay on Sunset Blvd. with headline, "Street of Contrasts in a Changing L.A." and referral to Page 20, where the story "Sunset Boulevard...epitome of L.A." was also clipped.
mssLAT
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Microfilm reel 15-16 : Architectural drawings, "O-Q" and others
Visual Materials
Mrs. Elsie T. Ornstein: Store and office building, SE cor. Sunset Blvd. and Laurel Ave., Los Angeles Odd Fellows Temple Association: Odd Fellows building, N. Broadway and Workman Sts., Los Angeles Odd Fellows Temple Association: Odd Fellows building, Twelfth and Flower Sts., Los Angeles Odd Fellows Temple Association: Odd Fellows building, Washington and Oak Sts., Los Angeles I.O.O.F. Cemetery Association: One story building, Los Angeles Otis Elevator Co.: Alterations and additions to Otis Elevator Building, SE cor. Eighth and Santee Sts., Los Angeles Emil Olcovich and Associates: Hotel building, NE cor. Ninth and Flower Sts., Los Angeles Mrs. Grace Pawley: Theater and store building, Fargo Avenue, Indio Lorenzo Pelanconi and Associates: One story store building, N. Broadway near Ord St., Los Angeles W. H. Perry Estate: Six story reinforced concrete building, cor. Second and Los Angeles Sts., Los Angeles W. H. Perry Building: Alterations for Western Wholesale Drug Co., cor. Second and Los Angeles Sts., Los Angeles Petroleum Securities Corp.: Theatre and store building, NE cor. 11th and Hill Sts., Los Angeles Park Central Building: Alterations, 412 W. Sixth St., Los Angeles Pacific National Building Corp.: Pacific National Bank building, NW cor. Ninth and Hill Sts., Los Angeles Pacific National Building Corp.: New marquise, 315 W. Ninth St., Los Angeles Pacific National Building Corp.: Remodeling offices for New York Life Insurance Co., 315 W. Ninth St., Los Angeles Pioneer Paper Co.: Administration building, NW cor. 57th St. and Alameda St., Los Angeles The Philharmonic Auditorium: Alterations, 427 W. Fifth St., Los Angeles Pacific Employers Insurance Co.: Class "A" office building, 1033 S. Hope St., Los Angeles Beverly Wilshire Investment Co.: Market building, Western Ave. betw. Ninth St. and San Marino St., Los Angeles Beverly Wilshire Investment Co.: Western Auto Wash, 919 S. Western Ave., Los Angeles Mrs. M. J. Pellissier: Restaurant and store building, NW cor. Ninth and Western Ave., Los Angeles Beverly Wilshire Investment Co.: Shop building, 914-1/2 S. Western Ave., Los Angeles Serrano Corp.: Pellissier Building, tenant changes for Dr. G. W. Norris, Drs. Law W. and James S. Dailey and others, 3750 to 3798 Wilshire Blvd., Los Angeles Mrs. M. J. Pellissier: Plot plan, Ninth St., Oxford Ave., San Marino St. and Western Ave., Los Angeles Serrano Corp.: Addition to Pellissier Building, 3750 Wilshire Blvd., Los Angeles Serrano Corp.: New Entrance and Stairway to Pellissier Building, 661 S. Oxford St., Los Angeles Serrano Corp.: Additions to Pellissier Building, 3750 to 3798 Wilshire Blvd., Los Angeles Mrs. M. J. Pellissier: Garage building, 808 S. Western Ave., Los Angeles Victor Ponet: Four story hotel building, Hope St. and Pico St., Los Angeles Penny Market: Addition to Penny Market, 8070 W. Pico Blvd., Los Angeles Penny Market: New ramp, 8070 W. Pico Blvd., Los Angeles Penny Market: Mezzanine alteration, 8070 W. Pico Blvd., Los Angeles Penny Market: Alteration, 8070 W. Pico Blvd., Los Angeles Penny Market: Parking lot, 8070 W. Pico Blvd., Los Angeles Pig 'n Whistle Co.: Store in Fine Arts Building, 811 W. Seventh St., Los Angeles Pig 'n Whistle Co.: Store, 811 W. Seventh St.; 2714-16 Hollywood Blvd., Los Angeles John H. McClatchy: Market building (Pennsylvania Fruit Co., lessee), Upper Darby, Pennsylvania U.S. Government: Pomona Ordnance Motor Base, various projects, Pomona Los Angeles Board of Education: Polytechnic High School, Washington Blvd. and Flower St., Los Angeles Pacific Employers Insurance Co.: Alterations to fourth floor of building, 1033 S. Hope St., Los Angeles Edwin W. Pauley: Alterations to garage and office building, 717 N. Highland Ave., Los Angeles Ponet Square Apartments: Strengthening of building, 1249 S. Grand Ave., Los Angeles U.S. Government, Santa Anita Ordnance Training Center: Proposed alterations, entrance gateway, Baldwin and Huntington Drive, Arcadia John C. Phillips Realty Co.; Alpha Beta Markets Inc., lessee: Market building, Washburn Ave. and Fifth St., Corona Mrs. Kate Van Nuys Page: Alterations and additions to one story Class "C" building, 2346 West Pico Blvd., Los Angeles (Date: 1922) James R. Page: Cleaning and pressing establishment; alteration to building, SE cor. Pico and Berendo St., Los Angeles (Date: 1926) Mrs. Susanna H. Van Nuys: One story brick store building, Pico and Berendo St., Los Angeles (Date: 1907) Quigley Co.: Department Store, Slauson and Angeles Vista, Los Angeles
archMWC
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Microfilm reel 03 : Architectural drawings, "B" continued
Visual Materials
Robert S. Breyer Co., Ltd.: Plans of Class "C" Store building, 3126-3128 Wilshire Blvd., Los Angeles Robert S. Breyer Co., Ltd.: Parking Lot, 3130-3134 Wilshire Blvd., Los Angeles Beverly Hills High School: Swimming Pool and Sports building, Beverly Hills Beverly Hills High School: Proposed improvements to Athletic Field, Beverly Hills Beverly Wilshire Hotel: Alterations and Additions, Beverly Hills Bond Stores Inc.: Bond Stores Inc., 6521 Pacific Blvd., Huntington Park Bond Stores Inc.: Alterations to Two Story and Basement and Loft building, 6363-71 Hollywood Blvd., Los Angeles Bond Stores Inc.: Nine Story Store and Loft building, 640 S. Broadway, Los Angeles W. S. Rosecrans Inc. for Bond Stores Inc.: Store building for W. S. Rosecrans Inc., 6100-6110-6112 Wilshire Blvd., Los Angeles Mr. C. B. Brunson: Two Story Class "B" Store, Office and Loft building, 6380-2-4 Hollywood Blvd., Los Angeles Mr. Lawrence Block: Type III-A Store building, Pico Blvd., Los Angeles Mr. Lawrence Block: Additional Stores No. 1 and No. 2, Pico Blvd., Los Angeles Barker Bros. Corp.: Store building, SE cor. Lake and Del Mar, Pasadena Brooks Clothing Co.: Brooks Clothing Co., 644 Broadway, Los Angeles All American Maintenance Co. (Owner); B. B. Pen Co. Inc. (Lessor): Addition to factory building, Santa Monica Blvd. at Gower St., Los Angeles C. F. Bolster and Co.: Alterations to one story Class "D" building, 118 No. Juanita St., Los Angeles Barlow Sanitorium: Nurses Dormitory, 1301 Chavez Ravine Rd., Los Angeles Bank of Italy: Alteration to Bank front, 1577 West Washington St., Los Angeles Bank of Italy: One Story Bank building, cor. Hill and Second Sts., Oceanside Bank of Italy: Branch Bank building, 34 Windward Ave., Venice Hotel Van Nuys: Hotel Van Nuys, Los Angeles Barclay Hotel: Barclay Hotel, Fourth and Main Sts., Los Angeles Barclay Hotel: Alterations and Additions, NW cor. Fourth and Main Sts., Los Angeles See's Candy: Candy Store, 10750 West Pico Blvd., Los Angeles William C. Crowell Co.: Buster Brown Shoe Store, 10780 West Pico Blvd., Los Angeles Buster Brown Shoes: Buster Brown Shoe Store, 10766 West Pico Blvd., Los Angeles See's Candy: Candy Store, 10780 West Pico Blvd., Los Angeles Buster Brown Shoes: Buster Brown Shoe Store, 10780 West Pico Blvd., Los Angeles
archMWC
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"Approach" views of billboards - San Diego: Misc
Visual Materials
This collection consists of photographs of billboards located in situ primarily in and around Los Angeles and, to a lesser extent, San Diego, from approximately 1930-1996 (bulk 1950-1989). The photographs, which are principally color slides (35mm) and film negatives (both black-and-white and color), were created by Pacific Outdoor Advertising Company (POA) and Gannett Outdoor Company for internal purposes and represent advertising for a wide variety of businesses, consumer products, and services, including beverages (many for beer and liquor); food; cigarettes and tobacco; transportation (especially automobiles, airlines and bus lines); hotels; restaurants; motion pictures; charitable and non-profit organizations, including regional cities and civic campaigns; political candidates for local and state elections; public service announcements (such as air raid and Cold War-related ads); radio and television stations; oil and gasoline companies; cemeteries; clothing companies; department stores; recreational facilities; and other commercial, political, civic, and institutional clients. In addition, there are images related primarily to Pacific Outdoor Advertising (POA) Company operations such as client presentations, billboard production and installation, corporate facilities and the POA helicopter. Aerial views taken throughout Southern California document the various markets in which the company placed signage.
photCL 488