Visual Materials
Color prints
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Black-and-white negatives
Visual Materials
This subseries contains negatives (some with accompanying prints) depicting Pacific Outdoor Advertising billboards from ca. 1950-1979 and Gannett Outdoor Co. billboards from ca. 1980-1996. Most of the billboards are photographed in situ but location information, such as specific cities and streets, is rarely noted. Clients are listed in full for Boxes 17-21, and partially beginning at Box 22. Also included are billboards for political candidates primarily at the city and state level from 1963-1992 (bulk 1970s), which are organized by year and alphabetically by candidate surname (Box 33). One box contains Gannett Outdoor client billboards for the years 1993-1994 (Box 34).
Subseries B
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Color slides (35mm)
Visual Materials
This subseries contains color slides chiefly depicting Pacific Outdoor Advertising client billboards, as well as company facilities, presentations, and aerial views showing regional territories (Boxes 1-13). Gannett Outdoor Co. client billboards and activities (ca. 1984-1996) are represented in Boxes 14-16. This subseries contains the most comprehensive client list in the collection; there is significant overlap of clients throughout the collection.
Subseries A
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Color negatives
Visual Materials
Color negatives depicting client billboards created by Gannett Outdoor Co. in the Los Angeles region and, to a lesser extent San Diego, ca. 1984-1989. Images are dated and show billboards in situ, but do not include city or street location information. A full list of client names is not provided for this subseries. Box labels below give the alphabetical range between the first client and last client in each box.
Subseries D
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Color negatives
Visual Materials
This subseries contains color negatives, ca. 1979-1983, depicting client billboards created by Pacific Outdoor Advertising Company in the Los Angeles region and, to a lesser extent San Diego. Images are dated and show billboards in situ, but do not include city or street location information. A full list of client names is not provided for this subseries. Box labels below give the alphabetical range between the first client and last client in each box.
Subseries C
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Gannett Outdoor: Client Billboards, A - T
Visual Materials
Also includes "Approach" views, political billboards, motion pictures, and operational photographs.
photCL 488
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Client billboards
Visual Materials
This series contains photographs of client billboards created by Pacific Outdoor Advertising Company primarily in the Los Angeles region (and to a lesser extent San Diego) between 1930 and 1979, and by Gannett Outdoor Co. 1980 through 1996. While most of the billboards are photographed in situ, location information – such as specific cities and streets – is rarely noted. For images containing billboards with street information, see Series 2: "Approach" views.
Series 1