Opening Hours
Daily: 10 A.M.–5 P.M.
Closed on Tuesdays
1151 Oxford Road
San Marino, CA 91108
Manuscripts
Daily: 10 A.M.–5 P.M.
Closed on Tuesdays
1151 Oxford Road
San Marino, CA 91108
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Manuscripts
Approx. 15 items: letters, memos, a presentation script, charts. Notable items: 23-pp. script for slide show - "New San Diego presentation" ; 4 pages of charts, "Newspaper penetration," showing LAT circulation "penetration" vs. a US average and LAT penetration in L.A. and Orange counties.
mssLAT
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Manuscripts
1 item: 65-pp. script for slide show introducing LATM. The program is titled "Positioning a magazine."
mssLAT
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Manuscripts
Approx. 40 items - notes, memos, reports and letters related to Classified Department of LAT. Notable names and subjects include: 30+ pp. slide show printouts and presentation text, "Report to Classified on 1989 budget," 11/25/1988, presenter was Jim Tarmann ; Classified staffing ; pricing ; budget meetings ; cost reduction ; special suburban sections ; more.
mssLAT
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Manuscripts
Approx. 30 items: memos, letters, reports and an information packet related to consumer survey. Includes: material on Sunday magazines in general and the Home magazine project in particular ; series of reports under the heading "Supporting data for this HOME Magazine Communications Meeting...", 3/1/1983 (in black binder) ; red two-pocket folder with reports on "Media Issues - a consumer values perspective ; etc.
mssLAT
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Manuscripts
Approx. 20 items: article copy, Among Ourselves, 11/1963, "Classified computer system gets under way"; tear sheet article, The Reader, 6/4/1982, :Lost--Million Lines from Times Class."; various memos dealing with classifieds; personnel policies; rate guidelines; more material on automation of classified dept., 12/1978; 4-pp. script for slide show--headed "FYI"--on the history of classified advertising in general, and specifically the history of ads in LAT; 12-sheet issue of Ad Notes, published "by and for" the (LAT) Classified Ad staff, 5/19/1983; invitations to - 1974 Classified Christmas & Awards Breakfast, 1977 Classified Christmas & Awards Program, Classified's Christmas and Awards Program
mssLAT
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Manuscripts
Approx. 40 items: memos, letters, reports and other material on LAT Mag. Includes: memo & report from Laura Morgan, Public Relations, on LAT Mag., 9/16/1985, with attached 7-pp. of "Media questions and answers" at the time LAT ceased publishing Home magazine ; 4-pp. article copied from Washington Journalism Review, 4/1985, "The new Los Angeles Times Magazine" ; memo, 7/5/1984, from Alan Parachini to Jean Sharley Taylor with attached 3-pp. of "story / profile ideas" ; 30-plus pp. (black clip) headed "Advertiser and Reader reactions to redesigned Sunday Magazine," 6/18/1984.
mssLAT