Opening Hours
Daily: 10 A.M.–5 P.M.
Closed on Tuesdays
1151 Oxford Road
San Marino, CA 91108
Manuscripts
Daily: 10 A.M.–5 P.M.
Closed on Tuesdays
1151 Oxford Road
San Marino, CA 91108
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Manuscripts
9 items. Material includes: advertisement/application form for accident insurance "for Los Angeles Times readers..." (1987); flyer with info. on "new extended Times Classified hours" (1987); tear sheet of ad, "We've put on a new face!" (1983); LAT classified's promo, "Perhaps Dick Tracy can solve...the mystery of the missing circulation." (ca. 1949); tear sheet of LAT ad, "the classified advertising picture for 10 months of 1938..."; booklet, "Your guide to Los Angeles Area streets and recreation" (1966); 2 other tear sheets of ads, 1966-1969; ad/poster, "Jubilee 1984 (1/1/1984) - unfolds to approx. 2' x 3';
mssLAT
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Manuscripts
Approx. 30 items. Material includes: articles from Among Ourselves and LAT on history of ads in LAT, ad milestones, automation in advertising,; singles ads in LAT, 1986.
mssLAT
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Manuscripts
3 plastic sleeves, 4 items. Material includes: example of "Adv. Form 1," dated 8/31/1917; tear sheet of ad for "A 5-way service for placing classified ads" (ca. 1932); computer data card as invoice (1980?); LAT memo from Judy Anderson to Lois Markwith, 10/27/1980.
mssLAT
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Manuscripts
2 items: glossy black LAT logo folder containing example of LAT "Timely Bulletin," several sheets with copies of LAT classified ads of various kinds, sample of Sunday comics pages headed with ad for Times Classifieds, etc. (all 1980); single page flyer, headed "Announce your good news today!" - providing info for LAT employees who wish to use free LAT classified space to announce births, engagements, weddings, anniversaries, reunions, etc. (1987-1988)
mssLAT
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Manuscripts
1 item: article copy from Among Ourselves, 2/1949, "Mirror to open new classified ad department."
mssLAT
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Manuscripts
4 items. Material includes: 2 photocopies, Page 1 of 1/8/1956 LAT Classified Diamond Jubilee Edition; photocopy of news brief, LAT 1/8/1956, "Largest classified section published in Times today"; photocopy of news brief, LAT 1/1957, "Big Jubilee classified pages today."
mssLAT