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Manuscripts

Promotion


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    Miscellaneous - 1985 Employee Opinion Survey

    Manuscripts

    Blue binder containing report of approx. 170-pp. - "1985 Employee Opinion Survey." (binding removed)

    mssLAT

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    Promotion/Public Relations

    Manuscripts

    Approx. 20 items: memos, notes and reports related to LAT promotion and public relations. Items: 13-pp. booklet, "Los Angeles Times in Education [1987] ; material on the 1986 Times Mirror Annual Report ; multi-page packet on "Public Relations Information Desk" ; etc.

    mssLAT

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    Circulation growth

    Manuscripts

    Approx. 12 items: assorted memos related to circulation growth ; 36-pp. report - "Circulation Growth Recommendations," 5/1982.

    mssLAT

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    Promotion Department

    Manuscripts

    Approx. 20 items: memos, notes and transcripts of presentations related to LAT Promotion Department. Items: large packet of material (approx. 20-pp.) headed "Presentation to the Board of Directors - by Charles Chase" 12/6/1978 ; etc.

    mssLAT

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    Display Advertising

    Manuscripts

    Approx. 25 items: memos, letters, an organizational charts, a job description. Notable items: multi-page collection of organizational charts (spiral binding removed, blue covers), titled "Los Angeles Times Display Advertising Department - 'Functional' Organization Chart, 1958."

    mssLAT

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    Los Angeles Times strategic plans (2 of 2)

    Manuscripts

    Approx. 50 items - letters, memos, reports and other material related to LAT strategic plans. Notable names and items include: Vance Stickell ; Tom Johnson ; James L. Davy (Pres., Metropolitan Sunday Newspapers, Inc.) ; Don Wright ; 30+ pp. packet (blue binder) titled "Display Department Brainstorming" ; 14-pp. report (blue binder) titled "Promotion and Public Relations Departments - Discussion group for Vance Stickell" ; 4-pp. report (black binder) titled "Circulation Department - Strategy Planning Session" ; 30+ pp. essay, "The politics of implementing MBO -- a situational approach," by George Odiorne, Univ. of Utah, handwritten date 10/16/1974 ; more. Split into two folders.

    mssLAT