Manuscripts
Promotion Department
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Promotion/Public Relations
Manuscripts
Approx. 20 items: memos, notes and reports related to LAT promotion and public relations. Items: 13-pp. booklet, "Los Angeles Times in Education [1987] ; material on the 1986 Times Mirror Annual Report ; multi-page packet on "Public Relations Information Desk" ; etc.
mssLAT
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Departments - Promotion and Public Relations - History
Manuscripts
Approx. 15 items: 2 LAT article copies related to LAT train / Pan-American Exposition train travel promo (1901); copy of ad headed "The Times and Sunset Magazine," (early 1900s issue); clippings on LAT involvement in Red Cross drives, war bond sales, etc.; 3-pp. report, "(LAT) civic activities and history since 1900," ca. 1960; info (on tiny slip of brown paper) on "Premiums with The Times included shotguns (1891)...copies of the poems of Eliza A. Otis...a sewing machine (1886)...The Times Almanac"; 2-pp. copies of Times-Mirror Co. "Promotion Department Expense[s] for...1920"; copies of Among Ourselves articles related to Promotion / Public Relations departments from 1930, 1956 and 1958; 2-pp. report, 4/29/1959, "Survey of Times-Mirror Company Public Service Activities," added in handwritten note - "Charities - Public Service."
mssLAT
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Departments - Promotion and Public Relations - Promotional Items
Manuscripts
Approx. 12 items. Materials include: 8.5" x 11" booklet, "What your newspaper means to you and your family" (ca. 1962); info packet (inside paper envelope) copies of historical page ones, etc.; miniature "plates" for "Walk on Moon," 1969, and 1984 Olympics Special Sections; other LAT ephemera.
mssLAT
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Departments - Display Advertising - Promotion
Manuscripts
6 items. Materials include: 20-pp. promotional booklet on LAT Home Magazine (1982); promo flyer (1984) for Home magazine reprints on '84 Olympics; 5 sheets (stapled) with financial figures - "Home Magazine offers national advertisers a better advertising value than California Magazine"; promotional packet in folder, "International Opportunities in the Los Angeles Times" (1984); info packet in folder, "(LAT) Television Times," 1981; ad for "Nuestro Tiempo" clipped from 9/12/1988 LAT.
mssLAT
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Departments - Development
Manuscripts
2 items: Management Bulletin, 12/20/1985, from Don Wright to "Management Personnel," related to promotion of Willard Colston to new position of Director of Development for LAT; order form, 2/1987, headed "Add to your collection of Los Angeles Times Books."
mssLAT
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Departments - Promotion and Public Relations - Classified Advertising Promotion
Manuscripts
2 items: glossy black LAT logo folder containing example of LAT "Timely Bulletin," several sheets with copies of LAT classified ads of various kinds, sample of Sunday comics pages headed with ad for Times Classifieds, etc. (all 1980); single page flyer, headed "Announce your good news today!" - providing info for LAT employees who wish to use free LAT classified space to announce births, engagements, weddings, anniversaries, reunions, etc. (1987-1988)
mssLAT