Manuscripts
Merchandising
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Classified Advertising - Memoranda and Essays
Manuscripts
Approx. 25 items: memos, bulletins, reports, charts and other material related to advertising and advertising sales at LAT ca. 1932.
mssLAT
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Suburban Sections
Manuscripts
Approx. 25 items: memos, reports, lists, charts and other material related to LAT Suburban Sections. Includes: 14-pp. booklet w/ added inserts, "Market Profile - Los Angeles...17 economic areas" ; numerous items on producing, marketing and improving the LAT Suburban Sections.
mssLAT
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Orange County Edition - Satellite Operation
Manuscripts
Approx. 25 items: memos, financial reports, promotional items and other material related to the Orange County Edition of LAT. Notable items: 20-pp. booklet, "The Los Angeles TImes Orange County Edition - Orange County's newest advertising medium."
mssLAT
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Home Magazine/Carolyn Murray
Manuscripts
Approx. 25 items: memos, letters, reports and other material. Includes: 20-pp. promotional booklet - "Los Angeles Times Home Magazine" - for LAT Display Advertising Department ; (in black binder) multi-page report, "Home Magazine Marketing Study (1970 - 1981) ; etc.
mssLAT
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Classified Advertising
Manuscripts
Approx. 25 items: memos and other material related to LAT classified advertising.
mssLAT
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Miscellaneous Correspondence and Internal Publications
Manuscripts
Approx. 25 items: 40+ pp. Supervisor's Handbook (1954) ; various memos and reports explaining LAT policies ; forms.
mssLAT