Manuscripts
Orange County
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Orange County
Manuscripts
Approx. 10 items: memos, lists and reports. The memos deal with the "direction" of the O.C. Edition, union agitation, a marketing campaign, etc. The longer reports include: multi-page report on "Proposed Orange County Promotion Campaign" ; 6-pp. "...Update on staff changes in Orange County during past several months" (12/3/1987) ; approx. 10-pp. "Comments concerning the Orange County Briefing" (11/6/1987) by Ernie Vitucci ; 36-pp. report, "Direction statement for Advertising Agency."
mssLAT
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Orange County
Manuscripts
Approx. 40 items: notes, memos, reports and other materials related to operation of Orange County edition. Major items include: 29-pp. report, "Orange County Plant Activity Report" by James N. Isaacs, 2/9/1968 ; 8-pp. report, on "our competitors in Orange County" ; 30+ pp. report, "The Saga of Orange County," text and instructions for slide presentation ; etc.
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Orange County
Manuscripts
Approx. 30 items: memos, notes, charts and reports related to OC Edition operations. Major reports: 11-pp. "Summary of Orange County 11/14/(19)83 presentation" from Narda Zacchino ; 20+ pp. of charts on reader habits ; 10-pp. report "Newsday cable television operation," 10/3/1983 ; approx. 20-pp. report, "Summary of product changes in Orange County," 3/17/1983 ; more.
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Orange County issues
Manuscripts
Approx. 35 items: letters, memos, reports and other material related to LA Times "Orange County issues," 1967 - 1970. Notable items: multi-page packet, 10/26/1970, on Orange County Edition's "first Orange County Dining and Entertainment Section" ; 26-pp. report, "Los Angeles Times Orange County Edition and Satellite Plant,"
mssLAT
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Orange County
Manuscripts
Approx. 30 items: collection of "Project List(s)" for various dates in 1986 - 1988, which sketch out stories that are in the process of being prepared ; 32-pp. spiral-bound booklet, "Orange County Performance Assessment (LAT) Senior Management Update (10/5/1988) ; more.
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Security Analysis
Manuscripts
Approx. 20 items: memos, letters and reports on security analysis of stock performance of the stocks of LAT and newspapers in general. Notable items: 30+ pp. analysis by Dirks Brothers, Ltd., 1970 ; report of approx. 15-pp., titled "Publishing Update" from 8/1983.
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