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Departments - Circulation - Dealers


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    Departments - Circulation - California Circulation Managers Association

    Manuscripts

    3 items : 32-pp. booklet, "California Circulation Managers' Association, 23rd Annual Convention," Hotel Biltmore, Los Angeles, CA., 1941; 32-pp. booklet, "California Circulation Managers' Association, 24th Annual Convention," Hotel Mark Hopkins, San Francisco, CA, 1942; 7-pp. program, stapled to cardboard backing, "California Circulation Managers' Association, 27th Annual Convention, 1945.

    mssLAT

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    Departments - Circulation - Marketing Research Reports

    Manuscripts

    Approx. 25 items: many loose, 1-pp. reports on circulation; 10-pp. report, "L.A. Times Net Paid Circulation, 1960-1989"; 10-pp. report, "L.A. Times Net Paid Circulation, 1955-1983"; 10-pp. report, "L.A. Times Net Paid Circulation"; 9-pp. report, "L.A. Times Net Paid Circulation, 1976-1980 and Jan. - Sept. 1981"; 9-pp. report, "(LAT) Net Paid Circulation, - 1981-1984 and Jan. - Sept. 1985"; 10-pp. report, "LAT) Net Paid Circulation, 1955-1984"; 10-pp. report, "LAT) Net Paid Circulation, 1959-1988"; (incomplete) "L.A. Times Net Paid Circulation," - 1955-1979 and Jan. - March 1980"; 5-pp. report, LAT, "Circulation and Classified,"Circulation Gains and Losses since 1931"; 10-pp. report, title handwritten at top of page 1 - "Street Sale Circe. Stats, selected months, 1990-94." Compiled by Marketing Research department.

    mssLAT

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    Departments - Circulation

    Manuscripts

    Approx. 30 items. Material includes: 3-pp. report in clear plastic sleeve, "Times circulation in the early years" (date of 1908 or after indicated); photocopy of Among Ourselves article, "Those Glorious Old Days," 10/1928; adv. flyers, 1981, for LAT-published book, Los Angeles 200: a Bicentennial Celebration, & mail order forms in plastic sleeve; 1 copy, LAT "Circulation Sales Manual" (1932); six reproductions of 1912 LAT promo. post cards; spiral-bound circulation sale booklet, "Good News for Southern California" (ca. 1966); employee bulletins/news releases on to circulation. sales; labor flyer of OC picketers, 10/30/1975, headed "(LAT) seizes power and control -- HELP STOP THE TAKEOVER; various circulation. promo materials; L.A. Business Journal article, 9/5/1994, "...Times continues to dominate the war of words." 1 photograph: snapshot of a man and woman at the circulation desk, undated.

    mssLAT

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    Circulation dealers

    Manuscripts

    4 items: memos related to LAT circulation dealers, thjree from Bert Tiffany, Director of Circulation, and one from Robert D. Nelson, VP and Gen. Mgr. of LAT.

    mssLAT

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    Departments - Circulation - Report

    Manuscripts

    3 items: 2-pp. report, "Street Sales and Special Editions," 1/22/1930; 60-pp. report, "The Circulation Department," (date 5/1934 indicated in pencil, p. 1); 1-pp. letter addressed to "Mr. Marx," and signed "RMS," (8/4/1934) offers circulation numbers for ?

    mssLAT

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    Departments - Display Advertising - Promotion

    Manuscripts

    6 items. Materials include: 20-pp. promotional booklet on LAT Home Magazine (1982); promo flyer (1984) for Home magazine reprints on '84 Olympics; 5 sheets (stapled) with financial figures - "Home Magazine offers national advertisers a better advertising value than California Magazine"; promotional packet in folder, "International Opportunities in the Los Angeles Times" (1984); info packet in folder, "(LAT) Television Times," 1981; ad for "Nuestro Tiempo" clipped from 9/12/1988 LAT.

    mssLAT