Manuscripts
Departments - Classified Advertising - Writing contest
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Departments - Classified Advertising
Manuscripts
Approx. 20 items: article copy, Among Ourselves, 11/1963, "Classified computer system gets under way"; tear sheet article, The Reader, 6/4/1982, :Lost--Million Lines from Times Class."; various memos dealing with classifieds; personnel policies; rate guidelines; more material on automation of classified dept., 12/1978; 4-pp. script for slide show--headed "FYI"--on the history of classified advertising in general, and specifically the history of ads in LAT; 12-sheet issue of Ad Notes, published "by and for" the (LAT) Classified Ad staff, 5/19/1983; invitations to - 1974 Classified Christmas & Awards Breakfast, 1977 Classified Christmas & Awards Program, Classified's Christmas and Awards Program
mssLAT
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Departments - Classified Advertising - Real Estate contest
Manuscripts
4 items. 4 examples of "Real Estate Contest Special" (mock-up oversized LAT Pg. 1). Material includes: "Real estate drive begins" (5/6/1966); 2 copies, "Real estate drive generates interest" (5/13/1966); "Campaign covers most of state" (5/27/1966).
mssLAT
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Departments - Classified Advertising - Cangelosi, La Rue - File
Manuscripts
Approx. 45 items. Material includes: 3 copies organizational chart of dept.; list of personnel names, job titles, with phone extension, and extensions of other dept. activities; historical material on LAT; policy statements; stats on telephone sales and total class. ad. linage for 1940s, 1950s, 1960s; standards of excellence; classified copy regulations; etc.
mssLAT
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Awards - Contest Reports
Manuscripts
8 items. Material includes: LAT "Inter-Office Correspondence" providing contest reports and announcements of staffers (writers, editors, photographers) who had won awards or contest prizes. The memos are dated 1992 - 1993.
mssLAT
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Departments - Classified Advertising - Promotion samples
Manuscripts
9 items. Material includes: advertisement/application form for accident insurance "for Los Angeles Times readers..." (1987); flyer with info. on "new extended Times Classified hours" (1987); tear sheet of ad, "We've put on a new face!" (1983); LAT classified's promo, "Perhaps Dick Tracy can solve...the mystery of the missing circulation." (ca. 1949); tear sheet of LAT ad, "the classified advertising picture for 10 months of 1938..."; booklet, "Your guide to Los Angeles Area streets and recreation" (1966); 2 other tear sheets of ads, 1966-1969; ad/poster, "Jubilee 1984 (1/1/1984) - unfolds to approx. 2' x 3';
mssLAT
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Classified advertising
Manuscripts
1 item: article copy from Among Ourselves, 2/1949, "Mirror to open new classified ad department."
mssLAT