Manuscripts

Departments - Classified Advertising - Writing contest

Description: 3 items. Three oversized sheets showing the entries that won 1st, 2nd, and 3rd Prizes and Honorable Mention in "Times Classified Dept. Ad-writing Contest, 6/1942.
Type: Manuscripts(Opens in new tab)
Date: 1942
Call number: mssLAT
Creator: Los Angeles Times (Firm)(Opens in new tab)
Provenance: The Los Angeles Times,
Restrictions: Open for use by qualified researchers and by appointment. Please contact Reader Services at the Huntington Library for more information.
Rights: The Huntington Library does not require that researchers request permission to quote from or publish images of this material, nor does it charge fees for such activities. The responsibility for identifying the copyright holder, if there is one, and obtaining permission rests with the researcher.

Departments - Classified Advertising

Manuscripts

Approx. 20 items: article copy, Among Ourselves, 11/1963, "Classified computer system gets under way"; tear sheet article, The Reader, 6/4/1982, :Lost--Million Lines from Times Class."; various memos dealing with classifieds; personnel policies; rate guidelines; more material on automation of classified dept., 12/1978; 4-pp. script for slide show--headed "FYI"--on the history of classified advertising in general, and specifically the history of ads in LAT; 12-sheet issue of Ad Notes, published "by and for" the (LAT) Classified Ad staff, 5/19/1983; invitations to - 1974 Classified Christmas & Awards Breakfast, 1977 Classified Christmas & Awards Program, Classified's Christmas and Awards Program

mssLAT

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Departments - Classified Advertising - Real Estate contest

Manuscripts

4 items. 4 examples of "Real Estate Contest Special" (mock-up oversized LAT Pg. 1). Material includes: "Real estate drive begins" (5/6/1966); 2 copies, "Real estate drive generates interest" (5/13/1966); "Campaign covers most of state" (5/27/1966).

mssLAT

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Departments - Classified Advertising - Cangelosi, La Rue - File

Manuscripts

Approx. 45 items. Material includes: 3 copies organizational chart of dept.; list of personnel names, job titles, with phone extension, and extensions of other dept. activities; historical material on LAT; policy statements; stats on telephone sales and total class. ad. linage for 1940s, 1950s, 1960s; standards of excellence; classified copy regulations; etc.

mssLAT

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Awards - Contest Reports

Manuscripts

8 items. Material includes: LAT "Inter-Office Correspondence" providing contest reports and announcements of staffers (writers, editors, photographers) who had won awards or contest prizes. The memos are dated 1992 - 1993.

mssLAT

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Departments - Classified Advertising - Promotion samples

Manuscripts

9 items. Material includes: advertisement/application form for accident insurance "for Los Angeles Times readers..." (1987); flyer with info. on "new extended Times Classified hours" (1987); tear sheet of ad, "We've put on a new face!" (1983); LAT classified's promo, "Perhaps Dick Tracy can solve...the mystery of the missing circulation." (ca. 1949); tear sheet of LAT ad, "the classified advertising picture for 10 months of 1938..."; booklet, "Your guide to Los Angeles Area streets and recreation" (1966); 2 other tear sheets of ads, 1966-1969; ad/poster, "Jubilee 1984 (1/1/1984) - unfolds to approx. 2' x 3';

mssLAT

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Classified advertising

Manuscripts

1 item: article copy from Among Ourselves, 2/1949, "Mirror to open new classified ad department."

mssLAT

Departments - Classified Advertising - Writing contest

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