Manuscripts
Departments - Promotion and Public Relations - Disaster Relief Campaigns
You might also be interested in
Image not available
Departments - Promotion and Public Relations - Classified Advertising Promotion
Manuscripts
2 items: glossy black LAT logo folder containing example of LAT "Timely Bulletin," several sheets with copies of LAT classified ads of various kinds, sample of Sunday comics pages headed with ad for Times Classifieds, etc. (all 1980); single page flyer, headed "Announce your good news today!" - providing info for LAT employees who wish to use free LAT classified space to announce births, engagements, weddings, anniversaries, reunions, etc. (1987-1988)
mssLAT
Image not available
Departments - Promotion and Public Relations - History
Manuscripts
Approx. 15 items: 2 LAT article copies related to LAT train / Pan-American Exposition train travel promo (1901); copy of ad headed "The Times and Sunset Magazine," (early 1900s issue); clippings on LAT involvement in Red Cross drives, war bond sales, etc.; 3-pp. report, "(LAT) civic activities and history since 1900," ca. 1960; info (on tiny slip of brown paper) on "Premiums with The Times included shotguns (1891)...copies of the poems of Eliza A. Otis...a sewing machine (1886)...The Times Almanac"; 2-pp. copies of Times-Mirror Co. "Promotion Department Expense[s] for...1920"; copies of Among Ourselves articles related to Promotion / Public Relations departments from 1930, 1956 and 1958; 2-pp. report, 4/29/1959, "Survey of Times-Mirror Company Public Service Activities," added in handwritten note - "Charities - Public Service."
mssLAT
Image not available
Departments - Promotion and Public Relations - Los Angeles Times Charities
Manuscripts
Approx. 15 items. Materials include: memos, Employee Bulletins, clips from LAT and Among Ourselves, etc., on Rams Charity Games, Camp Funds, support of Boy's Clubs, Times Programs in general, 1940s - 1980s; 9-pp. report, including history and operations, of "Los Angeles Times Boys' Club"; 6-pp. stapled, 9/24/1958, info on Times Charities; several "Balance Sheet" reports for the late 1950s, into the 1960s; clipping of LAT promo on Boys' Club as it appeared in Western Advertising, 8/1954, "Eddie Garcia is learning to swim"; an original issue, and a photocopy of "Souvenir Program - GOLDEN GLOVES Amateur Boxing Tournament" (2/9-11/1949), proceeds to LAT Charities, sponsors of Times' Boys Clubs.
mssLAT
Image not available
Departments - Promotion and Public Relations - Direct Response Television Campaign
Manuscripts
1 item: single sheet, "Timely Bulletin," 10/16/1990, "Direct Response Television Campaign Underway."
mssLAT
Image not available
Departments - Promotion and Public Relations
Manuscripts
Approx. 10 items: clipping, LAT, 1/17/1926, "Words of fire blaze in skies...Read The Times appears in huge electric letters"; article copy, Among Ourselves, 5/1964, "Promotion, research win 3 E&P awards"; clip, 1/14/1980, M.A.C. Western Advertising News, "L.A. Times uncorks consumer effort"; dupe of previous article in ADWEEK / West; copy of ad from Advertising Age, 8/16/1984, "Which newspaper provided...the best coverage of the Democratic Nat. Convention? - The L.A. Times..."; packet of AIDS coverage material in plastic sleeve - form letter signed by Tom Johnson, 2/17/1987, reprint from Among Ourselves - "Misconceptions about AIDS...", 8-pp. reprint of The Surgeon General's Report on (AIDS) 12/7/1986; Management Bulletin, 11/2/1988 memo on changes in various departments, including JoEllen Kitchen appointment as Director of Public Relations; 2 copies of brochure, "How to get your press release into the right hands at the Los Angeles Times," 3/1990.
mssLAT
Image not available
Promotion & Public Relations Department
Manuscripts
10 items. Memos, notes, lists, LAT radio ad copy, a LAT Television Schedule. Subjects include:a report on LAT Speakers Bureau activity for June 1961; Civic Center tours for schoolchildren to include LAT; possibly libelous statement concerning LAT made by anti-communism activist Herbert Philbrick; etc.
mssLAT