Visual Materials

Client Billboards: P - Q

Description: Partial list (not complete) of clients in this box: Pacific Bell [Pac Bell]; Pacific Telephone & Telegraph [Pac Tel]; Palm Springs; Pan American Airlines; Paradise Valley Hospital; Paramount; Park LaBrea; Pepe Lopez [liquor]; Pepsi; Pete Ellis Ford; Peter Dawson Scotch; Piedmont Airlines; Pontiac; Port of Los Angeles; Port of Long Beach; Presidente Brandy; Princess Cruises; PSA Airlines; Quaid; Queen Mary.
Type: Visual Materials(Opens in new tab)
Date: approximately 1950-1979
Call number: photCL 488
Provenance: Purchased from Dawson's Bookshop, 2009.
Restrictions: RESTRICTED: Collection is housed in cold storage; extended retrieval and delivery time required.

Client Billboards: H - J

Visual Materials

Partial list (not complete) of clients in this box: H&M Landing; Haggar; Hacienda Hotel; $7.00 Haircut; Hallmark; Hamburger Hamlet; Hampton Roads Gooberz; Hanalei Hotel; Hanes; Hang Ten Shampoo; Hansa [liquor]; Harbour Hyundai; Harloff BMW; Harold Restaurant; Harold Robbins; Harrah's Reno/Tahoe; Harry's Bar; Harrison & Ross Mortuary; Hartley Brandy; Harvey's Lake Tahoe; Harwood Canadian; Hawaiian Ginger; Hawaiian Sparkling Water; Hawaiian Gold; Hawaiian Tropic; Hawaiian Punch; Hawaii's Own; Hawthorne Community Fair; Hawthorne Kiwanis Club; Hawthorne Plaza; HBO; Hearthstone; Health Net; Heathcliff Cat Litter; Helix View Estates; Hennessy Cognac [liquor]; Henry Weinhard's [liquor]; Herald Examiner; Herradura Tequila; Herbert Hawkins; Hollywood Sign; Hollywood Park; Honda; Hughes AirWest; Hyundai; Iberia Air; Ikea; INTEL; Irvine Ranch; Jack-in-the-Box; J & B Scotch; Jeep; Jersey Maid; Joan Kroc Foundation; Johnny Walker; Jose Cuervo.

photCL 488

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Client Billboards: Automobile Club - Boat Show

Visual Materials

Complete list of clients in this box: Automobile Club of Southern California; Aalborg Akvavit; Aaron Bros.; Absolut Vodka; Acura; A & M Records; Academy Awards; Acapulco Restaurant; Acapulco Tourism; Accutron; Acura; Adia; Addidas; Admiral Cruises; Adohr; Adray's; Adventist Health Service; Advertising Council; Aerial View; Aerolineas Argentina; Aerolingus; Aero California; AeroMexico; AeroPeru; Aetna; Africa Heartline; Agree Shampoo; AIDS; Aireloom; Air California; Air Canada; Air Force Reserve; Air France; Air New Zealand; AIWA; Ajax; AKAI; Aladdin; Alaska Air; Alaska Film Co.; Albertsons; Alex Satin Oldsmobile-Mazda; Alka-Seltzer; Alfa Romeo; Alhambra Auto Row; Alitalia Airlines; All American Home Center; All City Paging; Allen & Hanbury; Allied Tires; All-American Fourth of July (1982); All State Savings; Almond Roca; Alpha Beta Market; Alphys; Alpine Cigarettes; Alvarado Hospital; Amaretto Saronna; Amaretto Lazzaroni; AMC Century; AMC Renault Jeep; Americana City Center (1976); American Air; American Air – Richfield; American Lamb Council; American Lights; AMI Claremont; American National Bank; American Savings; Ameritone; Amir; AM-PM Market; AMI; Amorean; Amtrak; ANA Airlines; American Cancer Society; American Boating Jubilee; American Dairy Association; American Express; Anchor Inn; Ancient Age [liquor]; Andersen's Pea Soup; Andersen Window Center; Anheuser-Busch; Annie Green Springs Wine; Anthony's Fish Grotto; Armour; Bacardi Rum [liquor]; Bahia Resort Hotel, San Diego; Bailey's Irish Cream; Baja Highway; Baldwin Homes; Baldwin Park [Dial-A-Ride]; Ballantine Scotch [liquor]; Banco Popular; Bank Americard; Bank of America; Banzai; Barclay [cigarettes]; Barona Indian Bingo; BBDO; Barnes Ministries; Barnett's Grand Café; Baskin Robbins; Jim Beam Bourbon; Bear Creek development; The Bedroom; Beef Council; Beefeaters [liquor]; Bellflower Hospital; Bellflower Mortuary; Bell Helmets; Bell's Scotch; Belmont Park; Ben Bridge; Benchmark [liquor]; Benetton; Benson & Hedges [cigarettes]; Berentzen; Best Foods Mayo; Best; Beverage Bulletin; Beverly Center; Beverly Hills Medical Center; BIF Office Furniture; BF Goodrich; Big Bear Lake; Big Room; Bijan; Biltmore; Bird's Eye; Bisou Bisou; Bit-O-Honey; Black Velvet [liquor]; Black & White Scotch; Bloome, Mark C.; Blue Nun [liquor]; Blue Chip Stamps; Blue Cross; BMW; Boat Show (1980).

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Client Billboards: Dad's Root Beer - Foot Locker

Visual Materials

Complete list of clients in this box: Dad's Root Beer; Daihatsu; Daily News; Dairy Foods; Dairy Queen; Dak Ham; Dana Bedspreads; Dana Perfume; Daniel Hechter; Danica; Jack Daniels [liquor]; Danola Ham; Dar Maghreb [restaurant]; Datsun; Dawn [cigarettes]; Dawson, Peter; Decade [cigarettes]; DeKuyper [liquor]; Delco Battery; Del Mar Fair and Racetrack; Del Monte; Delta Airlines; Denny's; Deputy Sheriff, L.A.; Desenex; Desert Inn; Desmond & Duff; Devonshire [liquor]; Dewar's [liquor]; Diamond Bar Honda; Dial; Dial-One; Diner's Club; Discovery Channel; Disney Channel; Disneyland; Ditto; Dixon Cadillac; Dixieline Lumber; Doctor's Hospital of Lakewood; Dodge; Dodger Stadium; Doral; E&J Brandy; Eagle 105 FM; Early California Pickles; Early Times; Eastern Airlines; East Highland Ranch [homes]; Eastlake Greens [homes]; Eastman Kodak; El Camino Mortuary; Electronic Engineers; Electra Records (1); Elks (1); El Pollo Loco; El Presidente Hotel; El Toro Tequila (1); Emerald Heights; Emery; EMI Films (1); Energizer (Spanish); Engelhard; Entenmann's; Epic Records (1); Epilady Ultra; Escondido Auto Park; Esprit; Ethel M Chocolates; Estancia Jumbo Homes; Etonic; Eve Cigarettes; Eveready Batteries; Evergreen Pictures; Evian Water; Excalibur; Executive Life Insurance; Explore; Fab; Fact; Factory Outlet; Falstaff; Family Fun Centers; Fancy Feast; Fanta; Fantastic Sam's; Farmers Insurance; Fayva; F.B.I; Fedmart; Fred Ferrari; F.H.P. Healthcare; Fidelity Investments; Fiat; Fiesta Palace; Filmland Center; Finlandia Vodka; Fireman's Fund Insurance; First Class Ticket; First Interstate Bank; First National Bank; Firstours; Five Crowns Restaurant; Flakey Jakes; Flamingo [liquor]; Fleischmann's Gin; Flings [underwear]; Fly Mandarin; FM 98; FM 100; Food Rack; Foot Locker.

photCL 488

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Client Billboards: Carol Wright Coupons - Cycle Adult

Visual Materials

Complete list of clients in this box: Carol Wright Coupons; Carousel Floors; Carpeteria; Carpet World; Carrier Heating and Air Conditioning; Carson Estates; Carta Blanca Beer; Casa Cugat; Casa Royale; Casio; Cathay Airlines; Catholic-Jewish Big Brothers; Cattlebone; Cattleman's Wharf; Catto's Scotch; CBS; C-Burst; CCC – Pacific Outdoor Advertising Imprint; Celisse Perfume; Centinela Bank; Centinela Hospitals; Centro de Proteccion Legal; Centro Medico Sevilla; Century Bank; Century Cigarettes; Century 21; Century City Hospital; Century 14 Theatres; Certified Grocers; Ceri-Fresh; Challenge Butter; Champion Spark Plugs; Champs [unidentified sports team]; Channel 2; Channel 4 News; Channel 51; Charmin; Charter Hospital; Charter 10 [liquor]; Checker Auto Stores; Cherokee; Chevrolet; Chevron; Chevron Station; Chiat/Day Advertising; Chicago Bros. Pizza; Chiffon Tissues; Children's Hospital, L.A.; Chinook Motor Homes; Chivas Regal; Christal Radio Station; Christ & Child; Christian Brothers [liquor]; Chrysler; Cigna Health; Circle K; Circus Vargas; Citibank; Citizen Watch; City of Carson; Civil Air Patrol; C.J. Wray [liquor]; Clairol; Clark [candy]; Clarke Phone Book; Clarklift; Clearly Canadian; Clippers; Clorox; Club Cocktails; Clubhouse [health clubs]; Club Med; Club Universe [travel agent]; Cluny Scotch; Coast Federal and Savings; Coast Terminals; Coberly Ford; Cobol Copy Work; Coca-Cola; Coco Ribe [liquor]; Cocktails for Two; Codorniu; Cointreau Ultimate; Cold Power; Coleman; Colgate; College Hospital; Colony Resorts; Colorado Belle Casino; Columbia Pictures; Columbia Records; Comermex; Commercial Rent-A-Car; Community Honda; Computer Magazine; Conran's; Contac; Continental Airlines; Continental Cablevision; Conti Tires; Coors Beer; Coppertone; Cormier Hyundai; Corning Ware; Coronado Cays; Corona [liquor]; Coronado Shores; Cort Furniture Rental; Costco Wholesale; Coto Cocktails; Courvoisier; Cox Cable; Crawford's Scotch; Crème de Grand Marnier; Crenshaw Christian Center/Faith Dome; Crime; Crocker Bank; Crown Cruise Line; Crown Royal; Crown Russe Vodka; Crown Zellerbach; Cruex; Crystal Cathedral; Cubic Data Systems; Cunningham & O'Connor; Cush; Cutty Sark; CVS; Cycle Adult.

photCL 488

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Gannett Outdoor: Client Billboards, A - P

Visual Materials

This collection consists of photographs of billboards located in situ primarily in and around Los Angeles and, to a lesser extent, San Diego, from approximately 1930-1996 (bulk 1950-1989). The photographs, which are principally color slides (35mm) and film negatives (both black-and-white and color), were created by Pacific Outdoor Advertising Company (POA) and Gannett Outdoor Company for internal purposes and represent advertising for a wide variety of businesses, consumer products, and services, including beverages (many for beer and liquor); food; cigarettes and tobacco; transportation (especially automobiles, airlines and bus lines); hotels; restaurants; motion pictures; charitable and non-profit organizations, including regional cities and civic campaigns; political candidates for local and state elections; public service announcements (such as air raid and Cold War-related ads); radio and television stations; oil and gasoline companies; cemeteries; clothing companies; department stores; recreational facilities; and other commercial, political, civic, and institutional clients. In addition, there are images related primarily to Pacific Outdoor Advertising (POA) Company operations such as client presentations, billboard production and installation, corporate facilities and the POA helicopter. Aerial views taken throughout Southern California document the various markets in which the company placed signage.

photCL 488

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Client Billboards: Bob's Big Boy - Carnation

Visual Materials

Complete list of clients in this box: Bob's Big Boy; Body Tender Soap; Bohemia Beer; Boll Weevil [burgers]; Bombay Gin; Bon Bon; Books on Tape; Bookstar; Bounty; Bozzani Pontiac; Brea Mall; Brecht BMW; Brentwood Savings; Breuners; Breyers; Bridgestone Tires; Bright [cigarettes], at Sunset and La Cienega; Brisa Beer; British Airways; Brittania; Broadmoor Homes; Broadway Department Stores; Brock Homes; Brockmeyer Ice Cream; Brooks [activewear]; Brown Derby [chefs and waiters in front of billboard]; Brown Forman - Marines; Brown and Haley; The Bryman School; Bubble-Up; Budget Gourmet; Budget Insulation; Budweiser; Bugle Boy; Buick; Builders Discount; Burger King; Busch Gardens (1975); Butcher's Blend; Bushmills [liquor]; Buzz Magazine; Cabin Still Bourbon; Cable Vision; Cabo San Lucas; C&C Cola; Cadillac; Caesar's Palace; Caliber Motors; California Angeles Experience; California Avocado Board; California Care/Blue Cross; California Commerce Bank; California Dental Association; California Department of Conservation; California Egg Commission; California Health Services; California Fair Plan; California Federal Savings & Loan; California Grocers Association; California Highway Patrol; California Honey Advisory Board; California Lottery; California Medical Center; California Medicine Show; California Milk Advisory Board; California Milk Council; California Museum of Science and Industry; California #1 in USA; California Pools & Spas; California Slim; California Strawberries; California Summer Fruits; California 500; Cal-Trans; Caliente; Cal-Stores; Calvert Scotch; Calvin Klein; Cal-X Fun Spas; Cambridge [cigarettes]; Camel [cigarettes]; Campbell Ford; Campbell's Soup; Camp Beverly Hills; Canada Dry; Canada House; Canadian Club [liquor]; Canadian Mist [liquor]; Canoe for Men; Canton Liqueur; Capitol Records; Capri Cigarettes; Capri; Captain's Broiler; Cap'n Kids Gallery; Captain Coupon; Captain Morgan Rum; Car Country Carlsbad; Car Search; Care Free Gum; Caribou Records; Carlsberg Beer; Carl Burger's Dodge; Carl's Jr; Carlos Murphy's; Carlton [cigarettes]; Carmel Del Mar (New Homes); Carnation.

photCL 488

Client Billboards: P - Q

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Client Billboards: Bob's Big Boy - Carnation