Manuscripts
Departments - Promotion
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Departments - Promotion and Public Relations - History
Manuscripts
Approx. 15 items: 2 LAT article copies related to LAT train / Pan-American Exposition train travel promo (1901); copy of ad headed "The Times and Sunset Magazine," (early 1900s issue); clippings on LAT involvement in Red Cross drives, war bond sales, etc.; 3-pp. report, "(LAT) civic activities and history since 1900," ca. 1960; info (on tiny slip of brown paper) on "Premiums with The Times included shotguns (1891)...copies of the poems of Eliza A. Otis...a sewing machine (1886)...The Times Almanac"; 2-pp. copies of Times-Mirror Co. "Promotion Department Expense[s] for...1920"; copies of Among Ourselves articles related to Promotion / Public Relations departments from 1930, 1956 and 1958; 2-pp. report, 4/29/1959, "Survey of Times-Mirror Company Public Service Activities," added in handwritten note - "Charities - Public Service."
mssLAT
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Departments - Employee Relations - FYI
Manuscripts
4 items: 1 copy, Management Bulletin, 3/1/1983, on new employee bulletin - FYI; two copies Employee Bulletin, 3/2/1983, on FYI; memo on FYI relating to employee feedback on an LAT drug & alcohol rehab program.
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Promotion department request - calendar idea
Manuscripts
In-house service request from Susan McRae, Director of Promotion for use of original issues of Sunday magazine for calendar to help kick off up-sized Times Sunday magazine, 1990; photocopies of Times Mirror annual reports for background material, 1899-1906; Los Angeles magazine article on the size-up of Los Angeles Times magazine, 1987.
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Departments - Promotion and Public Relations - Classified Advertising Promotion
Manuscripts
2 items: glossy black LAT logo folder containing example of LAT "Timely Bulletin," several sheets with copies of LAT classified ads of various kinds, sample of Sunday comics pages headed with ad for Times Classifieds, etc. (all 1980); single page flyer, headed "Announce your good news today!" - providing info for LAT employees who wish to use free LAT classified space to announce births, engagements, weddings, anniversaries, reunions, etc. (1987-1988)
mssLAT
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Departments - Promotion and Public Relations
Manuscripts
Approx. 10 items: clipping, LAT, 1/17/1926, "Words of fire blaze in skies...Read The Times appears in huge electric letters"; article copy, Among Ourselves, 5/1964, "Promotion, research win 3 E&P awards"; clip, 1/14/1980, M.A.C. Western Advertising News, "L.A. Times uncorks consumer effort"; dupe of previous article in ADWEEK / West; copy of ad from Advertising Age, 8/16/1984, "Which newspaper provided...the best coverage of the Democratic Nat. Convention? - The L.A. Times..."; packet of AIDS coverage material in plastic sleeve - form letter signed by Tom Johnson, 2/17/1987, reprint from Among Ourselves - "Misconceptions about AIDS...", 8-pp. reprint of The Surgeon General's Report on (AIDS) 12/7/1986; Management Bulletin, 11/2/1988 memo on changes in various departments, including JoEllen Kitchen appointment as Director of Public Relations; 2 copies of brochure, "How to get your press release into the right hands at the Los Angeles Times," 3/1990.
mssLAT
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Promotion Department
Manuscripts
Approx. 20 items: memos, notes and transcripts of presentations related to LAT Promotion Department. Items: large packet of material (approx. 20-pp.) headed "Presentation to the Board of Directors - by Charles Chase" 12/6/1978 ; etc.
mssLAT