Manuscripts

Reader Surveys - Daily Times Editorial Reader Survey

Description: 1 item. "Daily Times Editorial Readership Survey - 1951." Copy of L. D. Hotchkiss, Editor. Tabbed report.
Type: Manuscripts(Opens in new tab)
Date: 1951 - 1952
Call number: mssLAT
Creator: Los Angeles Times (Firm)(Opens in new tab)
Provenance: The Los Angeles Times,
Restrictions: Open for use by qualified researchers and by appointment. Please contact Reader Services at the Huntington Library for more information.
Rights

Reader Surveys - Sunday Times Editorial Reader Survey

Manuscripts

1 item. "Sunday Times Editorial Readership Survey - 1951." Copy of L. D. Hotchkiss, Editor. Tabbed report.

mssLAT

Image not available

Editorial Department (2 of 2)

Manuscripts

letters, memos, clipping, reports and other material related to issues of concern to both the Editorial and Advertising departments. Notable names and subjects include: suggestions on improving the editorial product ; William F. Thomas' "Five Year Plan Narrative," dated 5/10/1985 on cover sheet ; examples of Stickell replies to those readers angry about Conrad cartoons ; horse racing features in LAT ; 3-pp. survey of "Times Readership by Section," 9/11/1981 ; LAT operations in San Diego ; 10-pp. speech text, "Cosmopolitan Club Meeting...Santa Barbara..." 3/20/1975 by William F. Thomas ; 24-pp. report, "Daily and Sunday features published in Los Angeles Times" (5/15/1962) ; more.

mssLAT

Image not available

Editorial Department (1 of 2)

Manuscripts

mssLAT

Image not available

Editorial Cartoons

Manuscripts

Approx. 12 items. Includes a "Confidential Questionnaire for Association of American Editorial Cartoonists. Also in the file are some letters to the Editor. One handwritten letter is an angry response to Times' coverage of Governor Reagan, alleging it to be "totally unfair and unjustified," and referring to Publisher Otis Chandler as "the young character running the Times." (Mr. Chandler was 40 at the time) In the same time frame, 1967, Walter Annenberg sent a note to James Bassett calling cartoonist Conrad--the target of much controversy--"talented," and expressing "enthusiastic admiration" for him. Correspondence discussing editorial cartoons and readership in more general terms.

mssLAT

Image not available

Reader Surveys - Vol. III

Manuscripts

Approx. 12 items: bound book, LAT "1937 Readership Survey, Vol. 3" ; single-sheet, "Ranking and Readership of comics according to personal interview survey" ; booklet, LAT "Circulation and Classified" ; memos and other correspondence and information related to the surveys ; selection of letters to LAT from subscribers.

mssLAT

Image not available

Los Angeles Times Editorial Policy and Content

Manuscripts

Correspondence, clippings, and other items related to the editorial policy of the Los Angeles Times. Correspondents and subjects include Philip Chandler; Norman Chandler; R.W. Trueblood; L.D. Hotchkiss; William Holden; Harry Carr; Grace Kingsley; Westbrook Pegler; Miles, Marvin; Gilbert espionage; Dick Hyland; L. Frank Baum; Southern Californians Inc.; Charles Owens; Sylvia Weaver; China correspondents; Irvin S. Cobb; and John Anson Ford. File of R. W. Trueblood, L. D. Hotchkiss, and William Holden.

mssLAT

Reader Surveys - Daily Times Editorial Reader Survey

Opening Hours

Admission Info and Tickets

You might also be interested in

Reader Surveys - Sunday Times Editorial Reader Survey

Editorial Department (2 of 2)

Editorial Department (1 of 2)

Editorial Cartoons

Reader Surveys - Vol. III

Los Angeles Times Editorial Policy and Content