Manuscripts
Contingency plans
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San Diego Office
Manuscripts
Approx. 20 items: memos, letters, reports, and other material related to LAT operations of and planning for the San Diego office. Major items include: staple bound, 13-pp. booklet, "San Diego Classified Advertising" (ca. 1985) ; 19-pp. staple bound booklet (blue cover), "San Diego Display Advertising" (2/6/1985) ; 8-pp. stapled report, "Meeting the competition - San Diego Editorial's plan for 1985."
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Five-Year Plans / Narratives & Backup, Part I
Manuscripts
Approx. 25 items, including: two drafts of "1985 Budget / Editorial Department prepared by (Thomas)" ; 20+ pp. "Budget Narrative / Editorial Department (Thomas, 11/3/1983)" ; "Editorial Department Budget Presentation (11/8/1982)" ; ditto 1981 ; material related to 1972 budget ; "Editorial Department Five Year Plan Narrative (5/5/1983)" ; "Display Five Year Plan (1985) " ; Editorial Systems' 5-Year Plan (1985) ; memos and other material related to 5-year plans in this time frame.
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Cable television
Manuscripts
Approx. 25 items: memos, letters and reports related to investigations into cable television, videotext and other telecommunications innovations of the early 1980s. Notable items: approx. 25-pp. packet, "Home systems," 2/1981 ; approx. 20-pp. packet, "Experiments in mass electronic publishing--an update," 5/1981 ; 13-pp. packet, "1983 Survey of newspaper involvement in new telecommunications," 1983? ; 14-pp. packet, "CABLE TV SYSTEMS/PROGRAM GUIDES," 1/28/1985.
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Home Magazine/Carolyn Murray
Manuscripts
Approx. 25 items: memos, letters, reports and other material. Includes: 20-pp. promotional booklet - "Los Angeles Times Home Magazine" - for LAT Display Advertising Department ; (in black binder) multi-page report, "Home Magazine Marketing Study (1970 - 1981) ; etc.
mssLAT
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Strategic Planning Committee
Manuscripts
Approx.10 items: memos, reports and other material related to the Strategic Planning Committee.
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Advertising Rates
Manuscripts
Approx. 50 items: memos, letters, reports (incl. financial reports) related to LAT advertising rates during the period 1975 - 1985.
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