Five-Year Plans / Narratives & Backup, Part II

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  Five-Year Plans / Narratives & Backup, Part I

  Manuscripts

  Approx. 25 items, including: two drafts of "1985 Budget / Editorial Department prepared by (Thomas)" ; 20+ pp. "Budget Narrative / Editorial Department (Thomas, 11/3/1983)" ; "Editorial Department Budget Presentation (11/8/1982)" ; ditto 1981 ; material related to 1972 budget ; "Editorial Department Five Year Plan Narrative (5/5/1983)" ; "Display Five Year Plan (1985) " ; Editorial Systems' 5-Year Plan (1985) ; memos and other material related to 5-year plans in this time frame.

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  Publications - Market Data Reports

  Manuscripts

  5 items: report, " The Los Angeles Marketing Area - 1981" ; booklet, "Los Angeles Media Facts" ; booklet, "Patronage of catalog showrooms in the Los Angeles marketing area - Consumer Trend Analysis" ; 5-pp. report headed "Pay/cable TV in Los Angeles" ; booklet, "Daily Community Newspapers and the Los Angeles Times" ; approx. 40-pp. (3 hole punched), headed "Los Angeles Times Media Seminar."

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  Five -Year Plan - 1987 - 1991 - Script

  Manuscripts

  1 item. Approx. 75-pp., a copy of the presentation script for Five-Year Plan 1987 - 1991 with tabbed -headings including "Tom Johnson," "Editorial," "Marketing," etc.

  mssLAT

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  Five-Year Plan - 1981 - 1985 - Draft

  Manuscripts

  Draft of 1981 - 1985 Five-Year Plan sections "The Market" and "Newspapers / Television."

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  Los Angeles Times - Five Year Plans

  Manuscripts

  Approx. 25 items - memos, reports, addresses and other material related to LAT 5-year plans during the late 1970s and early 1980s.

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  Miscellaneous materials (1 of 2)

  Manuscripts

  Approx. 70 items (exact count difficult because much of the material has been bunched and stapled):memos, letters, press releases, reports, tearsheets, and other material related to newspaper marketing and advertising. Major items: 48-pp. commemorative booklet, Los Angeles Sports 200 (1981), published by L.A. Junior Chamber of Commerce ; complete issue of Sales and Marketing Management, 6/1986, 17-pp. (stapled) issue of Display Advertising Digest, 10/1986, an LAT publication ; multi-page report, "Circulation history of the Los Angeles Times Suburban Sections," 6/1972 ; multi-page report, "Territorial history of the Los Angeles TImes Suburban Sections," 6/1972.

  mssLAT