Manuscripts
Personal Papers
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1984 Olympics, Part V
Manuscripts
Approx. 20 items, including: memos, letters, clippings and reports, all related to LAT coverage of 1984 Olympics in Los Angeles. Includes: 37-pp. booklet (2 cps.) "Olympic Arts Festival" ; 138-pp. magazine, "Festival - an Olympic Celebration of the Arts" ; 96-pp. booklet, "Olympic Arts Festival" ; more.
mssLAT
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Publications - Market Data Reports
Manuscripts
5 items: report, " The Los Angeles Marketing Area - 1981" ; booklet, "Los Angeles Media Facts" ; booklet, "Patronage of catalog showrooms in the Los Angeles marketing area - Consumer Trend Analysis" ; 5-pp. report headed "Pay/cable TV in Los Angeles" ; booklet, "Daily Community Newspapers and the Los Angeles Times" ; approx. 40-pp. (3 hole punched), headed "Los Angeles Times Media Seminar."
mssLAT
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Prototypes and surveys
Manuscripts
Approx. 10 items: several versions of LATM prototype, including one titled "Pleasures" ; 40+ pp. "Los Angeles Times Magazine Survey," 7/18/1986 ; 20+ pp. ring-bound booklet, "Los Angeles Times Magazine - People * Places * Plerasures," containing examples of ad-copy related to LATM, Media statistics and Timing for ads ; 40+ pp. packet, "(LATM) Issue #24," with a report on that issue.
mssLAT
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Western Edition (1 of 2)
Manuscripts
Approx. 8 items: memos and reports related to LAT's Western Edition, 1986 - 1988. Includes:approx. 40-pp. spiral-bound booklet, "CONFIDENTIAL - Los Angeles Times Regional Edition Task Force (5/3/1988) ; 82-pp. spiral-bound booklet, "Western Edition - Opinion Leader Interviews, Analysis of Findings (7-8 / 1988) ; other materials related to Western Edition. Split into two folders.
mssLAT
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Western Edition (2 of 2)
Manuscripts
Approx. 8 items: memos and reports related to LAT's Western Edition, 1986 - 1988. Includes:approx. 40-pp. spiral-bound booklet, "CONFIDENTIAL - Los Angeles Times Regional Edition Task Force (5/3/1988) ; 82-pp. spiral-bound booklet, "Western Edition - Opinion Leader Interviews, Analysis of Findings (7-8 / 1988) ; other materials related to Western Edition. Split into two folders.
mssLAT
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"City of Dreams"
Manuscripts
4 items: 40-pp. booklet, Memories in the City of Dreams by Ed Ainsworth, "A tribute to Harry Chandler," 1959 ; complete (4-pp.) issue of Whizz Bang Times, 10/28/1930, a spoof of LAT featuring outrageous stories and humorous photos ; approx. 40-pp. manuscript headed "Prelude to a Memory," which appears to be all or part of the text of Memories in the City of Dreams (see above) - a lead article refers to "Arry Chanslor" (with gag photo of Harry Chandler) as having "returned from a six months' pleasure trip..." ; tear sheet from Among Ourselves, 7/1959, pp. 3 has story ("Olvera Street book salutes Harry Chandler" ) on Ainsworth booklet.
mssLAT