Manuscripts
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Departments - Promotion and Public Relations - Promotional Items - Early
Manuscripts
Approx. 15 items. Materials include: 2.5" x 3.5" booklet, "Who's Who and What's What in Sports (LAT); (in plastic sleeve) pink & blue satin cloth imprinted with H.G.O. picture and new building, dedicated 10-1-1912; (in plastic sleeve) envelope postmarked 1955, with note, "Enclosed badges for your historical collection," from Viola Hill of Claremont - two cloth badges reading, "The Times - San Joaquin Valley Homesteaders' Excursion, date ?; (in plastic sleeve) match book with logo "Times rental ads bring tenants quickly"; (in paper envelope) "The History of World War II as told in Headlines of The Times" - miniature versions of LAT page One through WW II; various other examples of LAT ephemera, "Bride's needle case, bookmark, napkins printed with words "The Times" or "The Mirror."
mssLAT
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Departments - Promotion and Public Relations
Manuscripts
Approx. 10 items: clipping, LAT, 1/17/1926, "Words of fire blaze in skies...Read The Times appears in huge electric letters"; article copy, Among Ourselves, 5/1964, "Promotion, research win 3 E&P awards"; clip, 1/14/1980, M.A.C. Western Advertising News, "L.A. Times uncorks consumer effort"; dupe of previous article in ADWEEK / West; copy of ad from Advertising Age, 8/16/1984, "Which newspaper provided...the best coverage of the Democratic Nat. Convention? - The L.A. Times..."; packet of AIDS coverage material in plastic sleeve - form letter signed by Tom Johnson, 2/17/1987, reprint from Among Ourselves - "Misconceptions about AIDS...", 8-pp. reprint of The Surgeon General's Report on (AIDS) 12/7/1986; Management Bulletin, 11/2/1988 memo on changes in various departments, including JoEllen Kitchen appointment as Director of Public Relations; 2 copies of brochure, "How to get your press release into the right hands at the Los Angeles Times," 3/1990.
mssLAT
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Los Angeles Times Magazine
Manuscripts
3 items: (in plastic sleeve) Los Angeles Times Magazine, 10/6/1985.
mssLAT
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Departments - Display Advertising - Promotion
Manuscripts
6 items. Materials include: 20-pp. promotional booklet on LAT Home Magazine (1982); promo flyer (1984) for Home magazine reprints on '84 Olympics; 5 sheets (stapled) with financial figures - "Home Magazine offers national advertisers a better advertising value than California Magazine"; promotional packet in folder, "International Opportunities in the Los Angeles Times" (1984); info packet in folder, "(LAT) Television Times," 1981; ad for "Nuestro Tiempo" clipped from 9/12/1988 LAT.
mssLAT
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Advertisement in TV Times
Manuscripts
1 item:(in plastic sleeve in folder) Television Times, Los Angeles Times weekly television listings, 9/22/1985. Includes advertisement for Los Angeles Times Magazine.
mssLAT
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Advertisement in "Modern Maturity"
Manuscripts
1 item:(in plastic sleeve in folder) Modern Maturity, 10-11/1985 (includes advertisement for Los Angeles Times Magazine.
mssLAT