Visual Materials

Ephemera and brochures

Description: Includes "Universal City Plaza" promotional booklet with map, late 1970s; a 1978 Universal Studios Tour press kit, "Your Studio Tour Guide to Universal City California" pamphlet, 1966; two Universal Studios brochures, 1966 and 1968, and a brochure for the Sheraton-Universal Hotel, 1968.
Type: Visual Materials(Opens in new tab)
Date: 1968-1978
Call number: photCL 240
Creator: Dorskind, Albert A(Opens in new tab)
Provenance: Gift of Albert A. Dorskind, 1982, 1991, 1994.
Associated people: Dorskind, Albert A.,
Associated organization: William L. Pereira Associates-Planners-Architects-Engineers,
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Photographs, ephemera and bound portfolios

Visual Materials

This collection chiefly contains studio-produced press photographs of the development of the Universal Pictures movie studio, MCA-Universal Studios, the Universal Studios Tour, and Universal City in the San Fernando Valley of Los Angeles, California, 1910s - 1990s. These materials were acquired and collected by Albert A. Dorskind during his tenure as an executive at MCA Inc. While many of the photographs depict locations and events of the 1910s-1960s, they are all 8 x 10-inch reproduction photographs. Views include early filmmaking, street sets and backlots, studio facilities and buildings, personnel (including studio heads Carl Laemmle and Lew Wasserman), and photographs of architectural drawings. The collection includes a portfolio of photographs of concept designs by architects William L. Pereira Associates for the MCA Sheraton Hotel No. 2 (later known as the Sheraton Premiere Hotel) in Universal City; a bound book of photographs of Universal Studios backlot locations; and five VHS-format audiovisual cassette tapes of Universal Studios history and 80th Anniversary celebrations (1985,1994).

photCL 240

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