Visual Materials
Image of a promotional map advertising colonies in Fresno, California by real estate broker Dr. E.B. [Edward, Burt] Perrin. The map is printed as a brochure and opens to two pages of text with four printed pages total. The front cover has a cadastral map of land lots available for purchase, along with nine vignettes. The acre lots available for sale are counties: 2, 10, 11, 12, 13, 14, 15, 22, 23, 24, and 26. The print is decorated with colorful borders and with grapevines surrounding vignettes. The vignette on the lower left corner is an inset map of California with a finger shown pointing at Fresno, which is colored in blue. The vignette on the right is of a red ribbon labeled “Perrin Colony. Fresno Co. California,” and is surrounded by an assortment of fruits. Other vignettes include an image of hanging grapes titled, “Grapes Raised by B.F. Moore,” people farming on vineyards labeled “Fresno County Vineyards,” and a view of Fresno City. One of the insets includes text that reads, “The finest tract of Raisin Land ever offered for sale in Fresno County,” and provides information about purchasing twenty-acre lots from Sharp, Blakeley, and Thomas.” Opposite the cover of the flyer (the back page of the brochure) is a cadastral map of Fresno. In pink and dark red coloring, the map indicates properties owned by Dr. Perrin. The map also shows railroad tracks and railways which include San Pablo and Tulare Extention Rail Road, San Francisco and San Joaquin Valley Railway, the Southern Pacific Rail Road (with stops at Herndon, Fresno City, Malaga, Fowler, Selma, Kingsburg, and Traver), and the Stockton and Tulare Rail Road (with stops at Butler, Minneola, Sanger, Fortuna, and Beedley). In light pink, green, yellow, and blue are colonies owned by other entities. The map also identifies rivers and canals such as the San Joaquin River and Kings River. Outlined in yellow is the Bank of California and Rancho Laguna de Tache. The verso (interior pages of foldable brochure) includes printed text in eight columns headlined, “What the Board of Trade of Fresno County Says,” and was published by the Fresno County Board of Trade, Fresno, California. B.M Maxey is listed as Secretary, and Louis Einstein is listed as President. The text promotes properties in Fresno and provides facts and statistical information about farming, agricultural products, climate, health, vineyards, government, grapes, and raisin industries within the city.
