Opening Hours
Daily: 10 A.M.–5 P.M.
Closed on Tuesdays
1151 Oxford Road
San Marino, CA 91108
Daily: 10 A.M.–5 P.M.
Closed on Tuesdays
1151 Oxford Road
San Marino, CA 91108
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Manuscripts
Contains VHS tapes, audio cassette tapes, one video cassette tape, one DV tape, and DVDs from approximately 1997 to 2011. DVD videos feature Lozano as a speaker, award winner, or at events, primarily from the early 2000s and 2010s. Cassettes include material from marketing conferences. VHS consists of the 2001 Los Angeles mayoral debate, and a 2005 Hahn/Villaraigosa debate, Vista La Vote, and a September 2001 Los Angeles County Board of Supervisors meeting, among others.
mssLozano
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Manuscripts
Fifteen audio and twelve video cassettes. Topics include Community Affairs, Rent/Classifieds, Home Delivery, Human Resources, Editorial, Color Lab/Production, and 30 and 60-second La Opinión radio spots. 35mm film reel from La Opinión 60th Anniversary. Two DAT tapes.
mssLozano
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Manuscripts
The La Opinión Newspaper and Ignacio E. Lozano Jr. series includes materials from the Los Angeles-based Spanish-language daily newspaper, La Opinión, and business papers and ephemera from former La Opinión editor and publisher, Ignacio E. Lozano Jr. The La Opinión materials primarily span the 1990s and 2000s, and the bulk of the Ignacio E. Lozano Jr. Papers are from the 1970s. The series includes background and business materials from the paper, visits from Mexican government officials to La Opinión, awards won and presentations given by La Opinión, partnerships and supplements, La Opinión's Latino vote initiatives from the late 1990s and early 2000s, as well as planning documents, notes, promotional, and photographic materials from La Opinión's major anniversaries (70th, 73rd, 75th, 80th, 85th, and 90th) There are multiple boxes of photographs, slides, negatives, and color transparencies documenting Ignacio E. Lozano and his appearances, various La Opinión events and employees, and entertainment images likely used in La Opinión newspaper issues. Audiovisual materials include primarily audio cassette tapes, as well as video cassettes, a small box of VHS tapes, and some born digital materials (CDs and DVDs), related to La Opinión. Notable materials from Ignacio E. Lozano Jr. include correspondence and business from his time as United States Ambassador to El Salvador (1976-1977). Ignacio E. Lozano Jr. and La Opinión ephemera, including personalized scissors, letter opener, notepads, stamp, and bumper sticker, are also present in the collection.
mssLozano
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Manuscripts
Twenty-six audio cassette tapes from 1996 to 2000 produced by Cruz/Kravetz: Ideas Agency that consist of likely 30 to 60 second radio spots for La Opinión. Some titles include "Women's World Cup", "Home Delivery Bundle", "Primera Fila", "Clasificados", "Mi Primo Chon", "El Enterado", and "Maradona".
mssLozano
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Manuscripts
Twelve La Opinión audio cassettes without a case and twelve inside case. Topics include classifieds, poll, rent, Radio Unica Aircheck, Vibra, Los Angeles Dodgers, and other sports. Approximately 1998-2000.
mssLozano
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Manuscripts
Materials from La Opinión's 80th, 85th, and 90th anniversaries spanning 2004 to 2016, including planning documents, correspondence, schedules, guest lists, event programs, Monica's notes, and 80th anniversary special issue of La Opinión. The majority of the box is dedicated to materials from the 80th Anniversary, with minimal materials regarding the 85th and 90th.
mssLozano