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Manuscripts

Good, Frank E


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    Oversize

    Manuscripts

    Scrapbook of articles related to Times Printing and Binding, new Times Building plant, etc. 1931 - 1935 ; Ring-bound publication - 10 Tumultuous Years, 1946. Looks at LAT circulation achievements during World War II. ; Ring-bound publication - Los Angeles Times Advertising Linage and Circulation 1955 - 1966 ; Los Angeles Times Circulation, Advertising Linage, Revenue and Profit 1955 - 1965 ; hand-drawn chart of Sunday circulation 1960 - 1977 ; Ring-bound publication - Advertising Linage of Top Ten Newspapers.

    mssLAT

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    Simpson, James Files

    Manuscripts

    Simpson was Vice President, Human Resources, for the Times Mirror Company in the 1980s and 1990s. Files from Simpson, arranged chronologically. One folder of correspondence. Seven folders on the topic of compensation, including stock options, incentive plans, and insurance options. Date range is 1981-1994.

    mssLAT

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    Times Mirror Newspapers - 1981 National Advertising Linage

    Manuscripts

    1 item. 32-pp. report headed "Times Mirror Newspapers - 1981 National Advertising Linage." Given by Vance Stickell in 1982.

    mssLAT

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    Publications - "Price Zone Analysis of LA Newspaper Ad. Linage"

    Manuscripts

    1 item: booklet, "Price Zone Analysis of Los Angeles Metropolitan Newspaper Advertising Linage July - December 1965. Prepared by the Los Angeles Times Marketing Research Department; Data Provided by George Neustadt"

    mssLAT

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    Times Mirror Communication Group

    Manuscripts

    Notes, speech ideas, clippings, reports, and itineraries all pertaining to a speech given at the Times Mirror Communication Group.

    mssLAT

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    Marketing Research Department

    Manuscripts

    Approx. 40 items: memos and reports related to marketing issues. Includes major reports on following subjects: illiteracy ; LAT vs. Orange County Register - Advertising Linage ; "A day in the life of the Los Angeles Times" - a readership study (1970+) ; "Times Reader Panel #111," 1976 (readers rated the Book Review section) 19-pp. ; 16-pp. ; "Continuing Home Audit Supplemental Questionnaire," 3-4/1971 ;

    mssLAT