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Manuscripts

Publications - "Price Zone Analysis of Retail Advertising 1970 - 1971"


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    Publications - "Price Zone Analysis of LA Newspaper Ad. Linage"

    Manuscripts

    1 item: booklet, "Price Zone Analysis of Los Angeles Metropolitan Newspaper Advertising Linage July - December 1965. Prepared by the Los Angeles Times Marketing Research Department; Data Provided by George Neustadt"

    mssLAT

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    Publications - Advertising Reports

    Manuscripts

    2 items: spiral-bound booklet, "Advertising Ration - 1974" (7/1975) ; bound booklet, "Price Zone Analysis of Retail Advertising February, 1975 - July, 1975." Data provided by George Neustadt, Inc.

    mssLAT

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    Local Display Advertising Analysis (1 of 2)

    Manuscripts

    Correspondence, spreadsheets and other material related to the analysis of local display advertising in January - February 1937. Split into two folders.

    mssLAT

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    Local Display Advertising Analysis (2 of 2)

    Manuscripts

    Correspondence, spreadsheets and other material related to the analysis of local display advertising in January - February 1937. Split into two folders.

    mssLAT

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    Publications - 1970 Market Data Reports

    Manuscripts

    3 items: booklet, "Market Data - Los Angeles Marketing Area 1970" ; booklet, "Los Angeles 1970 Media Facts" ; spiral-bound booklet, "Los Angeles 1970 Market and Media."

    mssLAT

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    Publications - "The Neustadt Red Book of Seasonal Patterns 1967"

    Manuscripts

    1 item: spiral bound booklet, "The Neustadt Red Book of Seasonal Patterns 1967."

    mssLAT