CLOSED TODAY

Tickets

Manuscripts

Publications - "Price Zone Analysis of Retail Advertising 1970 - 1971"

Description

1 item: bound booklet, "Price Zone Analysis of Retail Advertising August 1970 - January 1971." Data provided by George Neustadt, Inc.

Type
Manuscripts(Opens in new tab)
Date
circa 1971
Call number
mssLAT
Creator
Los Angeles Times (Firm)(Opens in new tab)
Provenance
The Los Angeles Times,
Associated people
Bassett, James E., (1912-1978.)
Chandler, Norman, (1899-1973.)
Chandler, Otis, (1927-2006.)
Conrad, Paul, (1924-2010.)
Johnson, W. Thomas, (1941-)
Owens, Charles H.
Associated organizations
Los Angeles Times (Firm).
Los Angeles Times History Center.
Times Mirror Company.
Find out more
View in the Library catalog(Opens in new tab)

You might also be interested in

  • Image not available

    Publications - Advertising Reports

    Manuscripts

    2 items: spiral-bound booklet, "Advertising Ration - 1974" (7/1975) ; bound booklet, "Price Zone Analysis of Retail Advertising February, 1975 - July, 1975." Data provided by George Neustadt, Inc.

    mssLAT

  • Image not available

    Publications - "Price Zone Analysis of LA Newspaper Ad. Linage"

    Manuscripts

    1 item: booklet, "Price Zone Analysis of Los Angeles Metropolitan Newspaper Advertising Linage July - December 1965. Prepared by the Los Angeles Times Marketing Research Department; Data Provided by George Neustadt"

    mssLAT

  • Image not available

    "Zones" issues

    Manuscripts

    Approx. 12 items: large folded map of Greater L.A. Circulation zone boundaries, 1958 ; 14-pp. report, "The Suburban (Zone) Sections of the Los Angeles Times, 1957 - 1966" ; 10-pp. report, "Daily Orange County Zones at Costa Mesa" ; 14-pp. report, "Readership Study of LOS ANGELES SUBURBAN NEWSPAPERS, INC. (8 - 10/1963) by Facts Consolidated" ; multi-page, spiral bound report (yellow cover) - "Suburban Sections Report" (2/1962) ; multi-page spiral bound report (blue cover) - "An analysis of the Suburban Sections with a proposed immediate & extended program, 1963 - 1964" ; more.

    mssLAT

  • Image not available

    Local Display Advertising Analysis (1 of 2)

    Manuscripts

    Correspondence, spreadsheets and other material related to the analysis of local display advertising in January - February 1937. Split into two folders.

    mssLAT

  • Image not available

    Local Display Advertising Analysis (2 of 2)

    Manuscripts

    Correspondence, spreadsheets and other material related to the analysis of local display advertising in January - February 1937. Split into two folders.

    mssLAT

  • Image not available

    Publications - 1970 Market Data Reports

    Manuscripts

    3 items: booklet, "Market Data - Los Angeles Marketing Area 1970" ; booklet, "Los Angeles 1970 Media Facts" ; spiral-bound booklet, "Los Angeles 1970 Market and Media."

    mssLAT